Data Management Services
For your e-commerce web store to be effective and engaging to your target audience groups, it is vital that its online product database is updated with complete and consistent product information on a frequent basis. It is where our data management services come handy and help you in end-to-end management of product data management activities. As soon as you subscribe to our services, a team of trained, skilled, and experienced professionals begins to dedicatedly work around the clock to keep your product database up to date. The team takes care of everything from identifying any incidences of inaccuracy, irrelevance, redundancy, and incompleteness in the product database, to updating the data, validating all entries against the already available authentic product lists and deepening consistency in data across the store. To put it all down in technical terms, we offer the following key services as a part of our wholesome
Data management services
- Data Classification
At this stage, our dedicated staff classifies the products into various taxonomic codes in use by manufacturers and vendors around the world, such as UNSPSC, UPC, eClass, UPN, SMD, SIC, EGII, NAICS, MESC, ECRI, JPPSG, NDA and so on. It is tricky but crucial to link the product data obtained from various sources to the right classification schema for further smooth operations.
- Taxonomy Development
When it comes to taxonomy, our team constructs categories, ascertains attributes, places products into categories graded on the basis of defined attributes within each category and establishes rules for data capturing for each attribute in a category. Our team executes intuitive product categorization that in turn enhances sale conversion rates and brings a number of repeat customers to your store over time.
- Data Cleansing and Normalization
At this stage, we undertake painstaking audits throughout the database for suitably updating incomplete, missing and inaccurate entries; standardizing measurement units and abbreviations; and removing all redundant or outdated information. Fruitful database normalization results into all product names appearing on e-store with proper product descriptions and product attributes.
- Data Matching and Deduplication
When performing matching and de-duplication, our team works towards further optimization of product database by matching, linking and merging product data entries based on common features.
- Data Enrichment
This stage entails augmenting the quality of product information on your shopping site by extracting additional information from the websites of manufacturers or suppliers.
- Data Migration
Data migration stage arises when your online store undergoes upgrading and the database is required to be migrated from one e-commerce platform to another. We ensure flawless transporting of your product information between platforms, without any loss of information.
We are highly conversant with all types of e-commerce platforms, having to deal with a wide array of business verticals worldwide on a daily basis. Our expertise in handling and manipulating databases, spreadsheets, and in fact, data in all formats is second to none. We assure dexterous management of your product information in its existing state and bring it to a shape, size, and stature that will leave you completely relaxed about the data management on your web store. In addition, we will also help you create and send periodical newsletters to your subscribers so as to further drive online sales.